Digital Marketing
Riyadh,
Saudi Arabia
Riyadh,
Saudi Arabia
Job Summary:
To plan and carry out digital marketing activities that increase brand awareness, improve customer engagement, generate leads, and support the company’s marketing and business goals.
Job Description
- Plan and carry out digital marketing campaigns in line with the company’s strategy.
- Manage the company’s social media accounts and keep the content updated.
- Prepare a digital content calendar and coordinate with designers, content writers, and other teams.
- Create and publish marketing content, including written posts, images, and videos.
- Manage paid advertising campaigns on platforms such as Google, Meta, and LinkedIn.
- Monitor advertising budgets and improve campaign spending to achieve better results.
- Track and analyze campaign performance, including reach, engagement, leads, and conversions.
- Prepare regular digital marketing reports and suggest improvements.
- Update the company’s website content and ensure all information is accurate.
- Apply basic Search Engine Optimization (SEO) practices to improve the website’s visibility.
- Monitor customer comments, messages, and online reviews and coordinate suitable responses.
- Research market trends, competitors, and new digital marketing tools.
- Ensure all digital content follows the company’s brand guidelines.
- Coordinate with the Sales and Operations teams to support business needs.
- Follow company policies related to publishing, advertising, and data protection.
- Perform other related duties assigned by the direct manager.
- Bachelor’s degree in Marketing, Digital Marketing, Media, Business Administration, or a related field.
- Professional certificates in digital marketing or online advertising are an advantage.
- Two to four years of experience in digital marketing or a similar role.
- Practical experience in managing social media accounts and paid advertising campaigns.
- Experience in real estate, hospitality, or residential property management is preferred.
- Good knowledge of digital advertising platforms and performance analysis tools.
- Experience with Google Analytics, Google Ads, and Meta Business Suite.
- Good Arabic and English content-writing skills.
- Ability to analyze data and prepare clear reports.
- Good organization and time-management skills.
- Creativity and attention to detail.
- Good communication and coordination skills.
- Proficiency in Microsoft Office.
- Basic knowledge of Canva or Adobe applications is an advantage.